Texas Healthcare Trustees

brochures / event programs / signage / packaging / posters
Project

Brochure Design, Annual Conference cover design, Event signage, Booklet design, packaging design

Challenge

Various items needed redesigning and new promotional items were created to incorporate the organization’s new branding. Consistency among multi-faceted brand was to include more modern and captivating imaging. Keeping identity with current members important.

Key Components

Usage of fonts/color bar layouts and taglines used with conceptual and visually appealing photography allowed for brand consistency among images and designs. American/Texan flags, medical and governing references are all representative of the organization. Custom graphics were created for White Papers booklet, various brochures and registration materials. Incorporating various color palettes for other divisions also aided in promotion within the organization.